International publishing company
IPC media is one of the UK's leading consumer magazine and digital publishers, with a large portfolio selling over 350 million copies each year. IPC groups its magazines under five different categories: Womens weekly, leisure and specialist, men's lifestyle and entertainment, women's lifestyle and home interests, and television. They own music magazines 'NME' and 'Guitar and Bass'
IPC would be a suitable institution to publish my magazine as they are based in the United Kingdom, they also work in the music magazine industry already. The 'NME' magazine is similar in terms of the genres of music it promotes to what I plan to make my magazine into. Therefore the institution would already have experience working with magazines similar to my own which would allow them to adapt current knowledge to fit my magazine and would also be confident taking on my magazine and ensuring it becomes a success.
Using IPC would be more beneficial than using other institutions such as 'Bauer Media Group' which are a large German publishing company based in Hamburg which operates in 15 countries worldwide as although it is a music magazine that publishes 'Q', 'MOJO' and 'Kerrang' it is based in a different company and would not be suitable for a small start up magazine based in the UK.
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